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Studio 411
Volume 13, Issue 1
2005 marks the beginning of a new life for 411
Skateboarding with the launch of the completely
redesigned 411 Video Magazine. Taking cues from
the history of 411VM, the 411VM viewers,
skateboarders, skateboard retailers, and
skateboarding industry members, the new product
marks an exciting change. Most notably, the new
411VM packaging has undergone a dramatic physical
change. No longer packaged as a traditional video,
411VM has become a multi-media product including a
DVD, Free Music Sampler CD, 32-page Zine, and
Poster! With the modernized format, each
411VM release will feature a "guest creative
director" giving the print packaging and DVD motion
graphics an individual look and feel. Prominent
artist Dave Kinsey (blkmrkt.com,
kinseyvisual.com) produced the visual identity of
the first new 411VM, releasing in March 15th,
2005. The new 411VM has also seen a significant
increase in production quality. New article concepts
will be introduced to give viewers more of what they
have requested – quality over quantity, amazing
skateboarding from the best skateboarders in the
world, popular and new music, and a product guide
showcasing industry leading brands. The first issue
of the new 411VM features skate parts from Daewon
Song, Reese Forbes, Terell Robinson, Enrique
Lorenzo, Danny Montoya, and Wieger Van
Wageningen, with appearances by Andrew
Reynolds, Stefan Janoski, Brandon Biebel, Kenny
Reed, Cairo Foster and more!
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